Wednesday, June 23, 2010

Don't Release Malfunctioning Products!

We at The TNS Group believe providing the best service will ensure growth and satisfaction for our clients. Our services are guaranteed to provide you with the technology and services it needs.  Our chief executive officer, Ami Soifer said, “There is no IT project that fails, regardless of issues that come up. We speak with the customer; we share all the information along the way, so as surprises come up we deal with them in the most positive way for all parties. This gives the customers a sense of trust and respect.”

All companies should provide their customers with superior service and products. One company that has been falling short in this department is Apple, and their iPhone 3G and 3GS models. 

Apple’s iPhones are failing and disappointing customers. According to ITNews, “More than one in four Apple IPhones break or fail within two years.”

Apple has tried to accommodate customers by introducing the iPhone 3GS, which is said to be more reliable than the 3G model. However, iPhone 3GS owners have reported almost 50% more power issues than those with the older iPhone 3G. Because of complaints, Apple has been plugging away to improve the iPhone. Their improvements will likely continue which is good news for the millions who have preordered the iPhone. The iPhone 4’s release date is Thursday June 24, 2010.

Although the company is making great efforts to improve their product, the high percentage of glitches has impacted the company’s credibility, which in turn can decreases sales.

All glitches and malfunctions should be sorted through before the release of a product to ensure customer loyalty. Loyal customers = Lifelong customers.

 



Tara McKenna

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