Wednesday, July 28, 2010

Creativity fosters innovation

In an industry where there’s a lot of competition, what makes us, The TNS Group stand out?  This is what many companies ask themselves when attempting to distinguish the company from the rest of the pack. We at The TNS Group are professional, get the work done on time and put our clients first. However, to reach out to the public and enhance our business, we must stir up new creative ideas to stand out.

I came across an interesting article from Inc.com that gave eight tips on how to foster innovation in the company.  They believe that creativity fosters innovation.

Put some of these tips to use to improve creativity and distinctiveness in your company. The eight strategies are as follows:

1.       Let every employee play designer- No matter an employee’s job title; allow them to be a part of the creative process.

2.       Provide lots of free time to think- Provide employees with “Think Days”.  Encourage them to visit a spot that is conducive to reflection and see what ideas come back to the company.

3.       Use new software to round up staff ideas- If employees are too shy to speak up, send out a company survey or start a blog allowing employees to voice opinions and ideas.

4.       Encourage risk-taking- Encourage employees to try something they’ve never done before

5.       Hold an intern contest- Interns are new to the scene, involve them in a unique way.

6.       Reward million dollar ideas- Reward employees when they have ideas that benefit the company.

7.       New project, new team-thrive on being an outfit of outsiders, diversity in teams will allow for more creative and different ideas.

8.       Allocate 10% of time for invention - Encourage engineers and product managers to devote 10 percent of their workweeks to new ideas.

Tara McKenna

 

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