Wednesday, July 6, 2011

Google Showing Symptoms of Something Viral?

An interesting look at the way Google went viral today thanks to our friends at geek.com

Full article can be seen here.
http://www.geek.com/articles/mobile/googles-releases-nexus-contraptions-rube-goldberg-game-2011076/

We’ve seen some pretty cool advertisements for phones in the past. Take the commercial for the Touch Wood SH-08C that featured a Rube Goldberg-esque creation of a wooden ball rolling through a homemade xylophone in the middle of a peaceful woodland scene, for example. Google has created an equally cool Rube Goldberg advertisement for its Nexus S phone, and instead of a video, Google has offered up an interactive game.

The game, called Nexus Contraptions, is more like a puzzle. It features sharp graphics, crisp sound effects, and all sorts of physics and gadgets that would make Goldberg proud. The goal is to get the little app balls into a funnel by building Rube Goldberg-like machines. There are fans, bombs, rubber band-contraptions, bubbles, magnets, and time-warps. There are four levels for each app – Gmail, Google Maps, Search, and YouTube — and each gets increasingly harder.

A timer counts the seconds of each level and your overall time. If you beat the top scores, you can put your name in the Nexus Contraptions Hall of Fame. The game is super addictive, so make sure to put aside a good 15 to 20 minutes of your day to complete the four levels. Some of the levels are downright hard, and make you wish you had the Angry Bird’s Mighty Eagle to clear the level for you.


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